The Shopwalk loop
See exactly how Shopwalk turns discovery into a store visit.
Publish a promotion, surface it to the right shopper, and prove the in-store visit it drove — end to end.
Five moves, one loop
From creative upload to a redemption you can attribute.
No feed, no POS integration to start — the loop runs on intent and a secure tap.
Publish — zero integration.
No product feed or POS connect required. Upload creative, add intent-targeting tags, pass moderation, and go live. Your promotion is ready to surface in minutes, not a quarter-long IT project.
Surface — by shopper intent, never an interruption.
Shopwalk infers intent across the kiosk and the app and shows your promotion to shoppers already leaning toward it. Organic results stay merit-ranked and unbuyable — advertising sits alongside discovery, it never hijacks it.
Capture — into the wallet.
The shopper saves the deal into their Shopwalk wallet — from the app, at the kiosk, or with a single tag tap. It travels with them to the shelf, so the offer is present at the moment of purchase instead of forgotten in an inbox.
Tap to redeem — the secure tag.
Every Shopwalk tag is an NTAG 424 DNA chip that mints a fresh, encrypted URL on each tap. Our gateway validates the tap and rejects replays, then hands back a barcode that redeems at your POS. It's a two-way, consented touchpoint — the shopper opts in, and the tap can't be forged or copied.
Measure — the attribution pipeline.
Every stage streams to a results dashboard: impressions → touchpoints → check-ins → visits → redemptions → installs. You see which promotions drove real foot traffic, reported as aggregate and attributed metrics only — never raw shopper identities.
The attribution funnel
Watch discovery narrow into a paid-off visit.
Each step down the funnel is an event Shopwalk actually observed — an impression served, a touchpoint tapped, a shopper checked in, a visit confirmed, a deal redeemed. No modeled guesswork, no raw identities.
Sample 30-day window · one retailer · aggregate & attributed only.
Run the loop for your store.
Publish a promotion today and see the funnel fill — no integration, no cut of your sales.